Full video at: fora.tv editor of "Wired" and author Chris Anderson explains his theory of "The Long Tail," as with the music and film industry examples. ----- You know what, if a visitor photographs the phone slides of speakers for the immediate transfer of a business partner. Chris Anderson's killer slides, full of exuberant detail, defining the exact shape of the emerging opportunities to find space and the sale and former infindableunsaleable products from every conceivable description. The 25 million songs in the world. All the TV ever broadcast. Every single amateur video. Everything is mysterious old micro-niche, against-the-grain, undefinable, or remote is suddenly as accessible as the Top of the Pops. "The power law is the form of our time," Anderson said, displaying the classic jump the curve of popularity - a few things to sell in large quantities, while a great many things sell in small quantities. And 'the natural productChange, inequality and Seven network effect, increases the inequality. "Everything is measurable now," said Anderson, comparing charts of sales over time, a hit music album with a niche album. The shot kept declining sharply, the niche album its legs. The "long tail" of innumerable tiny-sellers is populated by old hits and niche items old and new. This is the dimension of time. For the first time in history, archives have a business model. Old stuff is more advantageous becauseThe ...
Tags: internet, long, tail, marketing, inventory, stock, web, 2.0, online, chart, graphic, Amazon, Rhapsody, powerlaw, movie, fora, tv, fora.tv, foratv
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